Who’s affected by celebrity?
Most of us see the mass media as something from which other people need protecting. We, in contrast, view ourselves as having the strength to withstand its influence and the insight to see through its lies. Usually these other people are younger than us and they’re more likely to be male than female, and more likely to be working class than middle class. This tendency to see other people as vulnerable to media corruption has been found so often in research studies that it’s become called ‘the third-person effect’. In this post Heather looks briefly at how far this came through in our group interview data.