X-Factor judge and singer Tulisa was in the press last month for her response to comments made by fellow judge Louis Walsh about her ‘WAG’ status. On a recent live show, Louis called Tulisa ‘Mrs WAG’, referring to media reports of her relationship with footballer Danny Simpson. In a quick and defensive riposte, Tulisa replied: ‘Excuse me? You mean I’m a WAF! It means: “Was Already Famous”’. In this post, Kim takes a look underneath the meanings of WAG and WAF and examines Tulisa’s position within wider debates about contemporary fame.